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A company that specializes in gospel song-poems includes, as an incentive for potential customers to pony up, a notice that the company will contribute an unspecified amount of the fee to the customer's church or favorite charity. I presume they really do make the contribution but that the amount is so low as to be barely calculable. (This company is owned by a Jewish fellow, so donating to churches is probably not something he does with gusto.) A cynical ploy, but I'll bet it works.

Dear Friend:

Upon the completion of your recording a contribution in your name will be sent to the church or charity of your choice.

Please fill out the name & address of your church or favorite charity.

Name of church or charity: _____________________________________

Address: __________________________________________________

Please sign your name: _______________________________________

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